Handbook of social media management : value chain and business models in changing media markets / Mike Friedrichsen, Wolfgang Muhl-Benninghaus, editors.
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Heidelberg :
Springer,
[2013]
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| Series: | Media business and innovation.
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| Subjects: | |
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