APA (7th ed.) Citation

Katz, H. E. (2017). The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz: A complete guide to advertising media selection, planning, research, and buying (6th edition.). Routledge, Taylor & Francis Group.

Chicago Style (17th ed.) Citation

Katz, Helen E. The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying / Helen Katz: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying. 6th edition. New York: Routledge, Taylor & Francis Group, 2017.

MLA (9th ed.) Citation

Katz, Helen E. The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying / Helen Katz: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying. 6th edition. Routledge, Taylor & Francis Group, 2017.

Warning: These citations may not always be 100% accurate.