Marr, B. (2015). Big data using SMART big data, analytics and metrics to make better decisions and improve performance / Bernard Marr: Using SMART big data, analytics and metrics to make better decisions and improve performance. Wiley-Blackwell.
Chicago Style (17th ed.) CitationMarr, Bernard. Big Data Using SMART Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance / Bernard Marr: Using SMART Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance. Chichester: Wiley-Blackwell, 2015.
MLA (9th ed.) CitationMarr, Bernard. Big Data Using SMART Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance / Bernard Marr: Using SMART Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance. Wiley-Blackwell, 2015.