APA (7th ed.) Citation

Abratt, R., & Bendixen, M. T. (2019). Strategic marketing : concepts and cases / Russell Abratt and Michael Bendixen: Concepts and cases. Routledge, Taylor & Francis Group.

Chicago Style (17th ed.) Citation

Abratt, Russell, and Michael Thomas Bendixen. Strategic Marketing : Concepts and Cases / Russell Abratt and Michael Bendixen: Concepts and Cases. London: Routledge, Taylor & Francis Group, 2019.

MLA (9th ed.) Citation

Abratt, Russell, and Michael Thomas Bendixen. Strategic Marketing : Concepts and Cases / Russell Abratt and Michael Bendixen: Concepts and Cases. Routledge, Taylor & Francis Group, 2019.

Warning: These citations may not always be 100% accurate.