Wiley international encyclopedia of marketing / [editors-in-chief, Jagdish N. Sheth, Naresh K. Malhotra]. Volume 4, Advertising and integrated communication / edited by Michael A. Belch and George E. Belch.
Saved in:
| Other Authors: | , , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Oxford :
Wiley-Blackwell,
2011.
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|