Hastings, H., & Saperstein, J. (2008). Improve your marketing to grow your business : insights and innovation that drive business and brand growth / Hunter Hastings with Jeff Saperstein: Insights and innovation that drive business and brand growth. Wharton School Publishing.
Chicago Style (17th ed.) CitationHastings, Hunter, and Jeff Saperstein. Improve Your Marketing to Grow Your Business : Insights and Innovation That Drive Business and Brand Growth / Hunter Hastings with Jeff Saperstein: Insights and Innovation That Drive Business and Brand Growth. New Jersey: Wharton School Publishing, 2008.
MLA (9th ed.) CitationHastings, Hunter, and Jeff Saperstein. Improve Your Marketing to Grow Your Business : Insights and Innovation That Drive Business and Brand Growth / Hunter Hastings with Jeff Saperstein: Insights and Innovation That Drive Business and Brand Growth. Wharton School Publishing, 2008.