APA (7th ed.) Citation

Palmer, R., Cockton, J., & Cooper, G. (2007). Managing marketing : [marketing success through good management practice] / Roger Palmer, Juanita Cockton, Graham Cooper: [marketing success through good management practice]. Butterworth-Heinemann.

Chicago Style (17th ed.) Citation

Palmer, Roger, Juanita Cockton, and Graham Cooper. Managing Marketing : [marketing Success Through Good Management Practice] / Roger Palmer, Juanita Cockton, Graham Cooper: [marketing Success Through Good Management Practice]. Oxford: Butterworth-Heinemann, 2007.

MLA (9th ed.) Citation

Palmer, Roger, et al. Managing Marketing : [marketing Success Through Good Management Practice] / Roger Palmer, Juanita Cockton, Graham Cooper: [marketing Success Through Good Management Practice]. Butterworth-Heinemann, 2007.

Warning: These citations may not always be 100% accurate.