Product Development & Management Association, Luchs, M., Swan, S., & Griffin, A. (2016). Design thinking : new product development essentials from the PDMA / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin: New product development essentials from the PDMA. Wiley.
Chicago Style (17th ed.) CitationProduct Development & Management Association, Michael Luchs, Scott Swan, and Abbie Griffin. Design Thinking : New Product Development Essentials from the PDMA / Edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin: New Product Development Essentials from the PDMA. Hoboken, New Jersey: Wiley, 2016.
MLA (9th ed.) CitationProduct Development & Management Association, et al. Design Thinking : New Product Development Essentials from the PDMA / Edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin: New Product Development Essentials from the PDMA. Wiley, 2016.