APA (7th ed.) Citation

Scott, D. M. (2017). The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott: How to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly (Sixth edition.). Wiley.

Chicago Style (17th ed.) Citation

Scott, David Meerman. The New Rules of Marketing & PR How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly / David Meerman Scott: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. Sixth edition. Hoboken, New Jersey: Wiley, 2017.

MLA (9th ed.) Citation

Scott, David Meerman. The New Rules of Marketing & PR How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly / David Meerman Scott: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. Sixth edition. Wiley, 2017.

Warning: These citations may not always be 100% accurate.