APA (7th ed.) Citation

Godin, S. (2018). This is marketing : you can't be seen until you learn to see / Seth Godin: You can't be seen until you learn to see. Portfolio Penguin.

Chicago Style (17th ed.) Citation

Godin, Seth. This Is Marketing : You Can't Be Seen Until You Learn to See / Seth Godin: You Can't Be Seen Until You Learn to See. UK: Portfolio Penguin, 2018.

MLA (9th ed.) Citation

Godin, Seth. This Is Marketing : You Can't Be Seen Until You Learn to See / Seth Godin: You Can't Be Seen Until You Learn to See. Portfolio Penguin, 2018.

Warning: These citations may not always be 100% accurate.