Mullins, J. W. (2018). The new business road test what entrepreneurs and investors should do before launching a lean start-up / John Mullins: What entrepreneurs and investors should do before launching a lean start-up (Fifth edition.). Pearson.
Chicago Style (17th ed.) CitationMullins, John W. The New Business Road Test What Entrepreneurs and Investors Should Do Before Launching a Lean Start-up / John Mullins: What Entrepreneurs and Investors Should Do Before Launching a Lean Start-up. Fifth edition. Harlow, England: Pearson, 2018.
MLA (9th ed.) CitationMullins, John W. The New Business Road Test What Entrepreneurs and Investors Should Do Before Launching a Lean Start-up / John Mullins: What Entrepreneurs and Investors Should Do Before Launching a Lean Start-up. Fifth edition. Pearson, 2018.