APA (7th ed.) Citation

Heapy, J., King, O., & Samperi, J. (2018). Customer-driven transformation : how being design-led helps companies get the right services to market / Joe Heapy, Oliver King James Samperi: How being design-led helps companies get the right services to market. Kogan Page.

Chicago Style (17th ed.) Citation

Heapy, Joe, Oliver King, and James Samperi. Customer-driven Transformation : How Being Design-led Helps Companies Get the Right Services to Market / Joe Heapy, Oliver King James Samperi: How Being Design-led Helps Companies Get the Right Services to Market. London ; New York: Kogan Page, 2018.

MLA (9th ed.) Citation

Heapy, Joe, et al. Customer-driven Transformation : How Being Design-led Helps Companies Get the Right Services to Market / Joe Heapy, Oliver King James Samperi: How Being Design-led Helps Companies Get the Right Services to Market. Kogan Page, 2018.

Warning: These citations may not always be 100% accurate.