APA (7th ed.) Citation

Institute for the Study of Business Markets. (2012). Handbook of business-to-business marketing / edited by Gary L. Lilien, Rajdeep Grewal. Edward Elgar.

Chicago Style (17th ed.) Citation

Institute for the Study of Business Markets. Handbook of Business-to-business Marketing / Edited by Gary L. Lilien, Rajdeep Grewal. Cheltenham, UK: Edward Elgar, 2012.

MLA (9th ed.) Citation

Institute for the Study of Business Markets. Handbook of Business-to-business Marketing / Edited by Gary L. Lilien, Rajdeep Grewal. Edward Elgar, 2012.

Warning: These citations may not always be 100% accurate.