Hooley, G. J., Nicoulaud, B., Rudd, J. M., & Lee, N. (2020). Marketing strategy and competitive positioning Graham Hooley, Brigitte Nicoulaud, John M. Rudd, Nick Lee (Seventh edition.). Pearson.
Chicago Style (17th ed.) CitationHooley, Graham J., Brigitte Nicoulaud, John M. Rudd, and Nick Lee. Marketing Strategy and Competitive Positioning Graham Hooley, Brigitte Nicoulaud, John M. Rudd, Nick Lee. Seventh edition. Harlow, England ; New York: Pearson, 2020.
MLA (9th ed.) CitationHooley, Graham J., et al. Marketing Strategy and Competitive Positioning Graham Hooley, Brigitte Nicoulaud, John M. Rudd, Nick Lee. Seventh edition. Pearson, 2020.
Warning: These citations may not always be 100% accurate.