Peppers, D., & Rogers, M. (2022). Managing customer experience and relationships : a strategic framework / Don Peppers, Martha Rogers: A strategic framework (Fourth edition.). Wiley.
Chicago Style (17th ed.) CitationPeppers, Don, and Martha Rogers. Managing Customer Experience and Relationships : A Strategic Framework / Don Peppers, Martha Rogers: A Strategic Framework. Fourth edition. Hoboken, New Jersey: Wiley, 2022.
MLA (9th ed.) CitationPeppers, Don, and Martha Rogers. Managing Customer Experience and Relationships : A Strategic Framework / Don Peppers, Martha Rogers: A Strategic Framework. Fourth edition. Wiley, 2022.
Warning: These citations may not always be 100% accurate.