Library Catalogue Plus

APA (7th ed.) Citation

Kalbach, J., & Schrage, M. (2020). The jobs to be done playbook : align your markets, organization, and strategy around customer needs / by Jim Kalbach ; foreword by Michael Schrage: Align your markets, organization, and strategy around customer needs. Two Waves Books.

Chicago Style (17th ed.) Citation

Kalbach, Jim, and Michael Schrage. The Jobs to Be Done Playbook : Align Your Markets, Organization, and Strategy Around Customer Needs / by Jim Kalbach ; Foreword by Michael Schrage: Align Your Markets, Organization, and Strategy Around Customer Needs. New York, New York, USA: Two Waves Books, 2020.

MLA (9th ed.) Citation

Kalbach, Jim, and Michael Schrage. The Jobs to Be Done Playbook : Align Your Markets, Organization, and Strategy Around Customer Needs / by Jim Kalbach ; Foreword by Michael Schrage: Align Your Markets, Organization, and Strategy Around Customer Needs. Two Waves Books, 2020.