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The modernist presses

When we think of US modernist presses, a series of images comes to mind: Horace Liveright, who issued T. S. Eliot’s The Waste Land alongside bestselling novels and popular theater plays; Alfred Knopf and his wife Blanche, who promoted the new African American literature and original crime fiction by...

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Main Author: Lise Jaillant
Format: Default Book chapter
Published: 2023
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Online Access:https://hdl.handle.net/2134/14394413.v1
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author Lise Jaillant
author_facet Lise Jaillant
author_sort Lise Jaillant (1384974)
collection Figshare
description When we think of US modernist presses, a series of images comes to mind: Horace Liveright, who issued T. S. Eliot’s The Waste Land alongside bestselling novels and popular theater plays; Alfred Knopf and his wife Blanche, who promoted the new African American literature and original crime fiction by Dashiell Hammett; B. W. Huebsch, who published Sherwood Anderson, James Joyce, and D. H. Lawrence, but also radical political texts. This chapter focuses on the diversity of American modernist presses – from avant-garde imprints to long-established houses, from limited editions to inexpensive reprints. The period between the wars has been mythologized as a “golden age.” This chapter scraps the gold to reveal a more nuanced picture of the publishing landscape. As Bennett Cerf (the owner of the Modern Library) declared, flamboyant but dysfunctional houses had no chance of surviving: publishing was a business, and the fun and excitement of discovering new authors would always compete with the necessity of making a profit.
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spelling rr-article-143944132023-07-13T00:00:00Z The modernist presses Lise Jaillant (1384974) publishers Horace Liveright Alfred Knopf Blanche Knopf Ben Huebsch Bennett Cerf Random House Max Perkins Scribner’s <p>When we think of US modernist presses, a series of images comes to mind: Horace Liveright, who issued T. S. Eliot’s <i>The Waste Land</i> alongside bestselling novels and popular theater plays; Alfred Knopf and his wife Blanche, who promoted the new African American literature and original crime fiction by Dashiell Hammett; B. W. Huebsch, who published Sherwood Anderson, James Joyce, and D. H. Lawrence, but also radical political texts. This chapter focuses on the diversity of American modernist presses – from avant-garde imprints to long-established houses, from limited editions to inexpensive reprints. The period between the wars has been mythologized as a “golden age.” This chapter scraps the gold to reveal a more nuanced picture of the publishing landscape. As Bennett Cerf (the owner of the Modern Library) declared, flamboyant but dysfunctional houses had no chance of surviving: publishing was a business, and the fun and excitement of discovering new authors would always compete with the necessity of making a profit.</p> 2023-07-13T00:00:00Z Text Chapter 2134/14394413.v1 https://figshare.com/articles/chapter/The_modernist_presses/14394413 All Rights Reserved
spellingShingle publishers
Horace Liveright
Alfred Knopf
Blanche Knopf
Ben Huebsch
Bennett Cerf
Random House
Max Perkins
Scribner’s
Lise Jaillant
The modernist presses
title The modernist presses
title_full The modernist presses
title_fullStr The modernist presses
title_full_unstemmed The modernist presses
title_short The modernist presses
title_sort modernist presses
topic publishers
Horace Liveright
Alfred Knopf
Blanche Knopf
Ben Huebsch
Bennett Cerf
Random House
Max Perkins
Scribner’s
url https://hdl.handle.net/2134/14394413.v1