Behavioural theory and MNE decision-making: changing the narrative in international business management

Traditional international management theories tend to overlook that the cognitive limitations and biases of decision-makers may bound their ability to make rational, objective strategic choices. Most theories have not truly accounted for firm heterogeneity either, i.e. explaining why in similar cont...

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Bibliographic Details
Main Authors: Giulio Nardella, Rajneesh Narula, Irina Surdu
Format: Default Book chapter
Published: 2021
Subjects:
Behavioral theory
International business
International management
Online Access:https://hdl.handle.net/2134/14852727.v1
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https://hdl.handle.net/2134/14852727.v1

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