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The impact of information technology culture and personal innovativeness in information technology on digital entrepreneurship success
Purpose: Very little or no study has explored the predictors of behaviour and traits that determine digital entrepreneurship (DE) success. In response, the purpose of this paper is to present a research model that takes information technology (IT) culture as a theoretical lens and personal innovativ...
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Main Authors: | , , |
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Format: | Default Article |
Published: |
2020
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Subjects: | |
Online Access: | https://hdl.handle.net/2134/22210645.v1 |
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