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"It's not yet a gift": Understanding digital gifting
A myriad of digital artifacts are routinely exchanged online. While previous studies suggest that these are sometimes considered to be gifts, CSCW has largely overlooked explicit digital gifting where people deliberately choose to give digital media as gifts. We present an interview study that syste...
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| Main Authors: | , , , |
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| Format: | Default Conference proceeding |
| Published: |
2017
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| Subjects: | |
| Online Access: | https://hdl.handle.net/2134/36230 |
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| _version_ | 1818169034145792000 |
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| author | Hyosun Kwon Boriana Koleva Holger Schnadelbach Steve Benford |
| author_facet | Hyosun Kwon Boriana Koleva Holger Schnadelbach Steve Benford |
| author_sort | Hyosun Kwon (5445680) |
| collection | Figshare |
| description | A myriad of digital artifacts are routinely exchanged online. While previous studies suggest that these are sometimes considered to be gifts, CSCW has largely overlooked explicit digital gifting where people deliberately choose to give digital media as gifts. We present an interview study that systematically analyzes the nature of digital gifting in comparison to conventional physical gifting. A five-stage gift exchange model, synthesized from the literature, frames this study. Findings reveal that there are distinctive gaps in people's engagement with the digital gifting process compared to physical gifting. Participants' accounts show how digital gifts often involve less labor, are sometimes not perceived as gifts by the recipient and are rarely reflected on and reciprocated. We conclude by drawing out design implications for digital gifting services and rituals. |
| format | Default Conference proceeding |
| id | rr-article-9338153 |
| institution | Loughborough University |
| publishDate | 2017 |
| record_format | Figshare |
| spelling | rr-article-93381532017-01-01T00:00:00Z "It's not yet a gift": Understanding digital gifting Hyosun Kwon (5445680) Boriana Koleva (3834094) Holger Schnadelbach (7149047) Steve Benford (3834091) Design not elsewhere classified Digital gift Framework Gift exchange Interaction design Rituals Gifting process Design Practice and Management not elsewhere classified A myriad of digital artifacts are routinely exchanged online. While previous studies suggest that these are sometimes considered to be gifts, CSCW has largely overlooked explicit digital gifting where people deliberately choose to give digital media as gifts. We present an interview study that systematically analyzes the nature of digital gifting in comparison to conventional physical gifting. A five-stage gift exchange model, synthesized from the literature, frames this study. Findings reveal that there are distinctive gaps in people's engagement with the digital gifting process compared to physical gifting. Participants' accounts show how digital gifts often involve less labor, are sometimes not perceived as gifts by the recipient and are rarely reflected on and reciprocated. We conclude by drawing out design implications for digital gifting services and rituals. 2017-01-01T00:00:00Z Text Conference contribution 2134/36230 https://figshare.com/articles/conference_contribution/_It_s_not_yet_a_gift_Understanding_digital_gifting/9338153 CC BY-NC-ND 4.0 |
| spellingShingle | Design not elsewhere classified Digital gift Framework Gift exchange Interaction design Rituals Gifting process Design Practice and Management not elsewhere classified Hyosun Kwon Boriana Koleva Holger Schnadelbach Steve Benford "It's not yet a gift": Understanding digital gifting |
| title | "It's not yet a gift": Understanding digital gifting |
| title_full | "It's not yet a gift": Understanding digital gifting |
| title_fullStr | "It's not yet a gift": Understanding digital gifting |
| title_full_unstemmed | "It's not yet a gift": Understanding digital gifting |
| title_short | "It's not yet a gift": Understanding digital gifting |
| title_sort | "it's not yet a gift": understanding digital gifting |
| topic | Design not elsewhere classified Digital gift Framework Gift exchange Interaction design Rituals Gifting process Design Practice and Management not elsewhere classified |
| url | https://hdl.handle.net/2134/36230 |