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The opportunities that different cultural contexts create for sustainable design: a laundry care example
Increasing economic growth coupled with rapidly expanding populations in developing countries has led to the emergence of a large "consumer class". This rapid increase in consumption has altered household consumption behaviour and resource use, often adversely affecting their environmental...
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| Format: | Default Article |
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2015
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| Online Access: | https://hdl.handle.net/2134/17633 |
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| _version_ | 1818172908655083520 |
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| author | Jak Spencer Debra Lilley Samantha Porter |
| author_facet | Jak Spencer Debra Lilley Samantha Porter |
| author_sort | Jak Spencer (7134200) |
| collection | Figshare |
| description | Increasing economic growth coupled with rapidly expanding populations in developing countries has led to the emergence of a large "consumer class". This rapid increase in consumption has altered household consumption behaviour and resource use, often adversely affecting their environmental footprint. There is, therefore, a pressing need to understand the effect culture has on product interactions, particularly when designing new products and systems for emerging markets. This paper presents the findings of an in depth user study which set out to explore the effect of culture on household resource use. In depth, qualitative user research was undertaken into the laundry procedure in three regions. In-context interviews, observations and household tours were carried out in 19 households across three sites; The East Midlands, UK; Curitiba, Brazil; and Bangalore, India. Findings show significantly different behaviours in washing techniques, routine, consumption patterns and aspirations. The results inform the development of a methodological cultural resource as well as set of 7 design guidelines to understand the effect of designing interventions for sustainable behaviour in different cultural contexts. |
| format | Default Article |
| id | rr-article-9347159 |
| institution | Loughborough University |
| publishDate | 2015 |
| record_format | Figshare |
| spelling | rr-article-93471592015-04-30T00:00:00Z The opportunities that different cultural contexts create for sustainable design: a laundry care example Jak Spencer (7134200) Debra Lilley (1258659) Samantha Porter (1250811) Design not elsewhere classified Behaviour Cross-cultural research Culture Laundry care Sustainable design Design Practice and Management not elsewhere classified Increasing economic growth coupled with rapidly expanding populations in developing countries has led to the emergence of a large "consumer class". This rapid increase in consumption has altered household consumption behaviour and resource use, often adversely affecting their environmental footprint. There is, therefore, a pressing need to understand the effect culture has on product interactions, particularly when designing new products and systems for emerging markets. This paper presents the findings of an in depth user study which set out to explore the effect of culture on household resource use. In depth, qualitative user research was undertaken into the laundry procedure in three regions. In-context interviews, observations and household tours were carried out in 19 households across three sites; The East Midlands, UK; Curitiba, Brazil; and Bangalore, India. Findings show significantly different behaviours in washing techniques, routine, consumption patterns and aspirations. The results inform the development of a methodological cultural resource as well as set of 7 design guidelines to understand the effect of designing interventions for sustainable behaviour in different cultural contexts. 2015-04-30T00:00:00Z Text Journal contribution 2134/17633 https://figshare.com/articles/journal_contribution/The_opportunities_that_different_cultural_contexts_create_for_sustainable_design_a_laundry_care_example/9347159 CC BY-NC-ND 4.0 |
| spellingShingle | Design not elsewhere classified Behaviour Cross-cultural research Culture Laundry care Sustainable design Design Practice and Management not elsewhere classified Jak Spencer Debra Lilley Samantha Porter The opportunities that different cultural contexts create for sustainable design: a laundry care example |
| title | The opportunities that different cultural contexts create for sustainable design: a laundry care example |
| title_full | The opportunities that different cultural contexts create for sustainable design: a laundry care example |
| title_fullStr | The opportunities that different cultural contexts create for sustainable design: a laundry care example |
| title_full_unstemmed | The opportunities that different cultural contexts create for sustainable design: a laundry care example |
| title_short | The opportunities that different cultural contexts create for sustainable design: a laundry care example |
| title_sort | opportunities that different cultural contexts create for sustainable design: a laundry care example |
| topic | Design not elsewhere classified Behaviour Cross-cultural research Culture Laundry care Sustainable design Design Practice and Management not elsewhere classified |
| url | https://hdl.handle.net/2134/17633 |