Every cloud has a silver lining - Exploring the dark side of value co-creation in B2B service networks

© 2016. This research explores the dark side of value co-creation (VCC) in B2B service networks. Whilst VCC is attracting a great deal of academic attention and a number of studies have highlighted the benefits of VCC, researchers often fail to consider the potentially negative consequences of VCC,...

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Bibliographic Details
Main Authors: Ilma Nur Chowdhury, Thorsten Gruber, Judy Zolkiewski
Format: Default Article
Published: 2016
Subjects:
Other commerce, management, tourism and services not elsewhere classified
Value co-creation
Service networks
Dark side
Power
Opportunism
Role stress
Business and Management not elsewhere classified
Online Access:https://hdl.handle.net/2134/20903
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