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Risks/rewards and an evolving business model: a case study of a small lifestyle business in the UK tourism sector

Purpose: The objective of this case study is to investigate the need for an evolving business model that accounts for social as well as business related risks/rewards considerations; that is, for owner-managers with lifestyle as opposed to growth-oriented objectives. Method: The methodological appro...

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Bibliographic Details
Main Authors:	Jim Crick, Shiv Chaudhry, David Crick
Format:	Default Article
Published:	2017
Subjects:	Other commerce, management, tourism and services not elsewhere classified Business models Entrepreneurial marketing Family firms Lifestyle Planning Business and Management not elsewhere classified
Online Access:	https://hdl.handle.net/2134/27693
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