Interrogating states’ soft power strategies: a case study of sports mega-events in Brazil and the UK

Central to this article is the use of sports mega-events as part of a state's “soft power” strategy. The article offers two things: first, a critique of the “soft power” concept and a clearer understanding of what it refers to by drawing on the political use of sports mega-events by states; sec...

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Bibliographic Details

Main Authors:	Jonathan Grix, Paul Brannagan, Barrie Houlihan
Format:	Default Article
Published:	2015
Subjects:	Other health sciences not elsewhere classified Sociology not elsewhere classified untagged Medical and Health Sciences not elsewhere classified Sociology
Online Access:	https://hdl.handle.net/2134/18470
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