Search Results - American Marketing Association.

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  1. 1
    Journal of marketing.

    Journal of marketing.

    “…American Marketing Association.…”
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  2. 2
    Journal of marketing research.

    Journal of marketing research.

    “…American Marketing Association.…”
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  3. 3
    Review of marketing edited by Thomas V. Bonoma and Gerald Zaltman.

    Review of marketing edited by Thomas V. Bonoma and Gerald Zaltman.

    Published 1978
    “…American Marketing Association,…”
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  4. 4
    1994 survey of marketing research : organization, functions, budget, compensation / edited by Thomas C. Kinnear, Ann R. Root.

    1994 survey of marketing research : organization, functions, budget, compensation / edited by Thomas C. Kinnear, Ann R. Root.

    Published 1995
    “…American Marketing Association,…”
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  5. 5
    Marketing scales handbook : a compilation of multi-item measures / Gordon C. Bruner II, Paul J. Hensel.

    Marketing scales handbook : a compilation of multi-item measures / Gordon C. Bruner II, Paul J. Hensel. by Bruner, Gordon C., 1954-

    Published 1992
    “…American Marketing Association,…”
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  6. 6
    Segmentation and positioning for strategic marketing decisions / James H. Myers.

    Segmentation and positioning for strategic marketing decisions / James H. Myers. by Myers, James H.

    Published 1996
    “…American Marketing Association,…”
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  7. 7
    Marketing scales handbook : a compilation of multi-item measures / Gordon C. Bruner II, Paul J. Hensel

    Marketing scales handbook : a compilation of multi-item measures / Gordon C. Bruner II, Paul J. Hensel by Bruner, Gordon C., 1954-

    Published 1996
    “…American Marketing Association…”
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  8. 8
    Marketing masters.

    Marketing masters.

    Published 1991
    “…American Marketing Association,…”
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  9. 9
    New Services.

    New Services. by George, W.

    Published 1985
    “…American Marketing Association,…”
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  10. 10
    Marketing scales handbook : a compilation of multi-item measures Gordon C. Bruner II, Karen E. James, Paul J. Hensel.

    Marketing scales handbook : a compilation of multi-item measures Gordon C. Bruner II, Karen E. James, Paul J. Hensel. by Bruner, Gordon C., 1954-

    Published 2001
    “…American Marketing Association,…”
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  11. 11
    Journal of public policy & marketing.

    Journal of public policy & marketing.

    “…American Marketing Association.…”
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  12. 12
    Managerial applications of multivariate analysis in marketing / James H. Myers and Gary M. Mullet.

    Managerial applications of multivariate analysis in marketing / James H. Myers and Gary M. Mullet. by Myers, James H.

    Published 2003
    “…American Marketing Association,…”
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  13. 13
    Journal of marketing

    Journal of marketing

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  14. 14
    Marketing news

    Marketing news

    “…American Marketing Association.…”
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  15. 15
    Journal of health care marketing

    Journal of health care marketing

    “…American Marketing Association.…”
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  16. 16
    Marketing research a quarterly business management publication of the American Marketing Association.

    Marketing research a quarterly business management publication of the American Marketing Association.

    “…American Marketing Association.…”
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  17. 17
    Marketing management

    Marketing management

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  18. 18
    Marketing health services

    Marketing health services

    “…American Marketing Association.…”
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  19. 19
    Journal of marketing

    Journal of marketing

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  20. 20
    Designing a winning service strategy / edited by Mary Jo Bitner, Lawrence A. Crosby.

    Designing a winning service strategy / edited by Mary Jo Bitner, Lawrence A. Crosby.

    Published 1989
    “…American Marketing Association,…”
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  21. 21
    Journal of marketing research

    Journal of marketing research

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  22. 22
    Innovation : leadership strategies for the competitive edge / Thomas D. Kuczmarski..

    Innovation : leadership strategies for the competitive edge / Thomas D. Kuczmarski.. by Kuczmarski, Thomas D.

    Published 1996
    “…American Marketing Association ; NTC Business Books,…”
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  23. 23
    Marketing encyclopedia : issues and trends shaping the future / Jeffrey Heilbrunn, editor.

    Marketing encyclopedia : issues and trends shaping the future / Jeffrey Heilbrunn, editor.

    Published 1995
    “…American Marketing Association ; NTC Business Books,…”
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