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    Innovation acceptance : the case of advanced driver-assistance systems / Patrick Planing. by Planing, Patrick

    Published 2014
    “…Springer Gabler,…”
    Book
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    Strategic international management : text and cases / Dirk Morschett, Hanna Schramm-Klein, Joachim Zentes. by Morschett, Dirk, Schramm-Klein, Hanna, Zentes, Joachim

    Edition: 3rd edition.
    “…Springer Gabler,…”
    Book
  5. 5

    The relevance of crowdfunding : the impact on the innovation process of small entrepreneurial firms / Nadine Scholz. by Scholz, Nadine

    Published 2015
    “…Springer Gabler,…”
    Book
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    Luxury marketing : a challenge for theory and practice / Klaus-Peter Wiedmann, Nadine Hennigs (eds.).

    Published 2013
    “…Springer Gabler,…”
    Book
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    International management : the process of internationalization and market entry strategies / Manfred Fuchs. by Fuchs, Manfred

    Published 2022
    “…Springer Gabler,…”
    Book
  11. 11

    Identity-based brand management : fundamentals-strategy-implementation-controlling / Christoph Burmann ... [et al.]

    Published 2017
    “…Springer Fachmedien Wiesbaden : Imprint: Springer Gabler,…”
    Book