Search Results - strategic

  1. 1
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    Convergence culture : where old and new media collide / Henry Jenkins. by Jenkins, Henry, 1958-

    Published 2006
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  2. 2
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    Demand, innovation, and the dynamics of market structure: The role of experimental users and diverse preferences by Malerba, Franco, Nelson, Richard, Orsenigo, Luigi, Winter, Sidney



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  3. 3
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    Exploring corporate strategy : text & cases / Gerry Johnson, Kevan Scholes, Richard Whittington. by Johnson, Gerry

    Edition: 8th ed.
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  4. 4
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    Exploring strategy : Text & cases / Gerry Johnson, Richard Whittington, Kevan Scholes ; [with the assistance of Steve Pyle]. by Johnson, Gerry

    Edition: 9th ed.
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  5. 5
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    A framework for marketing management. by Kotler, Philip, Keller, Kevin Lane, 1956-

    Edition: Sixth edition /
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  6. 6
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    Global strategic management. by Frynas, Jedrzej George, Mellahi, Kamel

    Edition: Third edition /
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  7. 7
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    global strategies of nestlé

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  8. 8
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    Marketing communications : discovery, creation and conversations / Chris Fill and Sarah Turnbull. by Fill, Chris, Turnbull, Sarah

    Edition: Seventh edition
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  9. 9
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    Marketing communications : engagements, strategies and practice / Chris Fill. by Fill, Chris

    Edition: 4th ed.
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  10. 10
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    Marketing communications : interactivity, communities and content. by Fill, Chris

    Edition: 5th ed.
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  11. 11
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    Marketing plans : how to prepare them, how to profit from them / Malcolm McDonald, Hugh Wilson. by McDonald, Malcolm, 1938-, Wilson, Hugh, 1962-

    Edition: Eighth edition.
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  12. 12
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    Marketing plans how to prepare them, how to use them / Malcolm McDonald and Hugh Wilson. by McDonald, Malcolm, 1938-

    Edition: 7th ed.
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  13. 13
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    Marketing strategy & competitive positioning Graham Hooley.

    Edition: 6th ed
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  14. 14
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    Principles and practice of marketing / David Jobber and Fiona Ellis-Chadwick. by Jobber, David, 1947-, Ellis-Chadwick, Fiona

    Edition: Eighth edition
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  15. 15
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    Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick. by Jobber, David, 1947-, Ellis-Chadwick, Fiona

    Edition: Ninth edition
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  16. 16
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    Promotional cultures : the rise and spread of advertising, public relations, marketing and branding / Aeron Davis. by Davis, Aeron

    Published 2013
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  17. 17
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    service management and marketing customer management in service competition

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  18. 18
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    strategic management

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  19. 19
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    Strategic management : competitiveness and globalization : concepts and cases / Henk W. Volberda ... [et al.].

    Published 2011
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  20. 20
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    Strategic management : creating competitive advantages / Gregory G. Dess, Gerry McNamara, Alan B. Eisner. by Dess, Gregory G., McNamara, Gerry, Eisner, Alan B.

    Edition: Eight edition
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