The bright and dark sides of green customer integration (GCI): evidence from Chinese manufacturers

PurposeBased on resource dependence theory and transaction cost economics this study explores how green customer integration (GCI) affects financial performance via information sharing and opportunistic behavior, and the moderating effects of dependence and trust.Design/methodology/approachThis stud...

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Bibliographic Details
Published in:Business process management journal 2021-08, Vol.27 (5), p.1610-1632
Main Authors: Feng, Taiwen, Sheng, Hongyan, Li, Minghui
Format: Article
Language:English
Subjects:
Behavior
Costs
Customers
Environmental impact
Green products
Hypotheses
Information sharing
Manufacturers
Model testing
Regression analysis
Self interest
Supply chains
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