Traceability technology, halal logistics brand and logistics performance: religious beliefs and beyond

Purpose The purpose of this study is to investigate the impact of Halal traceability technology usage on Halal logistics performance with a Halal logistics brand as a mediator. Design/methodology/approach An online survey was conducted to gather responses from logistics service providers (LSPs), inc...

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Bibliographic Details
Published in:Journal of Islamic marketing 2023-03, Vol.14 (4), p.1007-1031
Main Authors: Fernando, Yudi, Wahyuni-TD, Ika Sari, Zainul Abideen, Ahmed, Mergeresa, Fineke
Format: Article
Language:English
Subjects:
Alliances
Brand image
Certification
Competitive advantage
Compliance
Consumers
Customer services
Halal food
Islamic law
Logistics
Muslims
Quality standards
Religious beliefs
Supply chains
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