Employer brand, person-organisation fit and employer of choice: Investigating the moderating effect of social media

PurposeThe purpose of this paper is to explore the relationship between employer brand dimensions and employer of choice (EOC). The paper also analyses the role of person-organisation fit in transferring employer brand dimensions to EOC status, and the moderating role of social media in the relation...

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Bibliographic Details
Published in:Personnel review 2019-04, Vol.48 (3), p.799-823
Main Authors: Tanwar, Karnica, Kumar, Amresh
Format: Article
Language:English
Subjects:
Competitive advantage
Corporate culture
Employees
Employers
Employment
Ethics
Human resource management
Mediation
Recruitment
Social networks
Studies
Validity
Wages & salaries
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