The Value of Reputation in Trade: Evidence from Alibaba

We examine the role of an online reputation mechanism in international trade by exploring T-shirt exports on Alibaba. Exploiting rich transaction data and features of search and rating algorithms, we show that exporters displaying a superior reputation perform significantly better than peers with ne...

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Bibliographic Details
Published in:The review of economics and statistics 2021-12, Vol.103 (5), p.857-873
Main Authors: Chen, Maggie X., Wu, Min
Format: Article
Language:English
Subjects:
Exports
Information
International trade
Ratings & rankings
Reputations
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