Market Entry, Fighting Brands, and Tacit Collusion: Evidence from the French Mobile Telecommunications Market

We study a major new entry in the French mobile telecommunications market, followed by the introduction of fighting brands by the three incumbents. Using an empirical oligopoly model, we find that the incumbents’ fighting brand strategies are difficult to rationalize as unilateral best responses. In...

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Bibliographic Details
Published in:The American economic review 2021-11, Vol.111 (11), p.3459-3499
Main Authors: Bourreau, Marc, Sun, Yutec, Verboven, Frank
Format: Article
Language:English
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