Reducing ecommerce returns with return credits

Massive ecommerce returns incur considerable costs for e-retailers, erode their competitiveness and make their product returns management complex and difficult. Reducing returns can help e-retailers mitigate these negative consequences. This article focuses on ecommerce returns due to satisfaction-r...

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Bibliographic Details
Published in:Electronic commerce research 2023-12, Vol.23 (4), p.2011-2033
Main Authors: Martínez-López, Francisco J., Li, Yangchun, Feng, Changyuan, Liu, Huaming, López-López, David
Format: Article
Language:English
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