How Do Group Size and Group Familiarity Influence Tourist Satisfaction? The Mediating Role of Perceived Value

This study investigates how group size and group familiarity interactively impact tourists’ perceived value and overall satisfaction with a group travel experience. The study also assesses the mediating role of perceived value in affecting the relationships between tourist satisfaction and both grou...

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Bibliographic Details
Published in:Journal of travel research 2021-11, Vol.60 (8), p.1821-1840
Main Authors: Su, Lujun, Cheng, Jin, Huang, Yinghua
Format: Article
Language:English
Subjects:
Customer satisfaction
Group dynamics
Personal relationships
Size
Tourism
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