Do Consumers Care About Ethical-Luxury?
This article explores the extent to which consumers consider ethics in luxury goods consumption. In particular, it explores whether there is a significant difference between consumers' propensity to consider ethics in luxury versus commodity purchase and whether consumers are ready to purchase...
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| Published in: | Journal of business ethics 2012-03, Vol.106 (1), p.37-51 |
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| Main Authors: | , , |
| Format: | Article |
| Language: | English |
| Subjects: | |
| Citations: | Items that this one cites Items that cite this one |
| Online Access: | Get full text |
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