Generative Sensing: A Design Perspective on the Microfoundations of Sensing Capabilities
The ability to sense valuable strategic options and then to organize effectively and efficiently to embrace them is at the core of a company's dynamic capabilities. This article identifies and discusses a specific type of sensing that we call “generative sensing.” Companies and executives that...
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| Published in: | California management review 2016-08, Vol.58 (4), p.97-117 |
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| Main Authors: | , , |
| Format: | Article |
| Language: | English |
| Subjects: | |
| Citations: | Items that cite this one |
| Online Access: | Get full text |
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