Is it the best for barista robots to serve like humans? A multidimensional anthropomorphism perspective

The COVID-19 pandemic has accelerated the use of contactless service robots in hospitality industries. However, the key drivers of consumer behaviors against service robots have been ill-understood. This study examines the interactive relationships between the physical (visual features) and psycholo...

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Bibliographic Details
Published in:International journal of hospitality management 2023-01, Vol.108, p.103358, Article 103358
Main Authors: Kim, Taejin, Lee, One-Ki Daniel, Kang, Juyoung
Format: Article
Language:English
Subjects:
Anthropomorphism
Autonomy
Café
Service robot
Uncanny valley
Visual features
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