The relative impact of culture, strategic orientation and capability on new service development performance

Purpose - This research attempts to understand the operant resources required for new service development (NSD). It aims to construct a more intricate understanding of how operant resources interact to drive NSD. Specifically, it aims to look at the impact of culture, strategic orientation and NSD c...

Full description

Saved in:
Bibliographic Details
Published in:European journal of marketing 2013-05, Vol.47 (5/6), p.833-856
Main Authors: Storey, Chris, Hughes, Matthew
Format: Article
Language:English
Subjects:
Advantages
Competitive advantage
Corporate culture
Decision making
Dienstleistung
Explicit knowledge
Großbritannien
Innovation
Innovationsmanagement
Snow
Strategisches Management
Studies
Success
Unternehmenskultur
Citations: Items that this one cites
Items that cite this one
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!