Effect of gratification on user attitude and continuance use of mobile payment services: a developing country context

Purpose This study aims to investigate the gratifications driving the attitude and continuance use of mobile payment services in developing country context, such as Ghana. Also, the moderating effect of income and education on gratifications and attitude of users is explored. Design/methodology/appr...

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Bibliographic Details
Published in:Journal of systems and information technology 2020-12, Vol.22 (4), p.351-378
Main Authors: Alhassan, Muftawu Dzang, Kolog, Emmanuel Awuni, Boateng, Richard
Format: Article
Language:English
Subjects:
Adoption of innovations
Artificial intelligence
Attitudes
Banking
Context
Data
Developing countries
Education
Electronic banking
Financial services
Gratification
Income
Internet
LDCs
Mobile commerce
Money
Multivariate statistical analysis
Payments
Policy making
Services
Structural equation modeling
Technology Acceptance Model
Usefulness
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