Towards an understanding of crossnational similarities and differences in export information utilization

The extent to which and ways in which export information is used can play a significant role in a firm's level of export performance. Surprisingly, however, little empirical research has been conducted in the area of export information use, and even less attention has been paid to potential cro...

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Bibliographic Details
Published in:International marketing review 2003-02, Vol.20 (1), p.17-43
Main Authors: Diamantopoulos, Adamantios, Souchon, Anne L., Durden, Geoffrey R., Axinn, Catherine N., Holzmller, Hartmut H.
Format: Article
Language:English
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