How Does Product Recovery Affect Quality Choice?

We study the impact of product recovery on a firm's product quality choice, where quality is defined as an observable performance measure that increases a consumer's valuation for the product. We consider three general forms of product recovery: (i) when product recovery reuses (after repr...

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Bibliographic Details
Published in:Production and operations management 2013-07, Vol.22 (4), p.991-1010
Main Authors: Atasu, Atalay, Souza, Gilvan C.
Format: Article
Language:English
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