Exploring sustainable development through the lens of professional practice in Australia: an interview with Helene George

In an interview, Helen George, Director of Creative Economy and a UNESCO expert in sustainable development and cultural governance, talked about the problems, dilemmas and possibilities she has encountered in her social enterprise, and other work, with Indigenous communities. George said as she has...

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Bibliographic Details
Published in:Decision (Calcutta) 2014-06, Vol.41 (2), p.157-167
Main Authors: George, Helene, Grosser, Kate, Jack, Gavin
Format: Article
Language:English
Subjects:
Business and Management
Business models
Corporate governance
Creative industries
Cultural values
Culture
Economic development
George, Helen
Interview
Interviews
Management
Native peoples
Professional practice
Sustainable development
Theater
Value creation
Values
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Summary:In an interview, Helen George, Director of Creative Economy and a UNESCO expert in sustainable development and cultural governance, talked about the problems, dilemmas and possibilities she has encountered in her social enterprise, and other work, with Indigenous communities. George said as she has worked in the arts and cultural sector, it is cultural value together with economic value that are the important components and underlying essence of sustainability. Their experience is that cultural value plus economic value equals sustainability. This approach results in greater value creation producing not only greater economic outcomes but also social and cultural outcomes. Often addressing sustainable development either through Corporate Social Responsibility (CSR), aid, charitable or government programs the action is made from an external viewpoint of what is a perceived solution to a perceived problem. That tends to result in little to no value created or at least little to no value created for the key project beneficiaries. The values of the key beneficiaries must be the basis of the purposeful action.
ISSN:0304-0941
2197-1722
DOI:10.1007/s40622-014-0052-2