Peer-to-peer accommodation amid COVID-19: the effects of Airbnb cleanliness information on guests’ trust and behavioral intentions

Purpose This study aims to explore the influence of different types of cleanliness information provided on the Airbnb platform (hosts’ sanitation labels, Airbnb cleaning protocol and previous guests’ reviews) on guests’ trust and behavioral intentions. Design/methodology/approach This study uses an...

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Bibliographic Details
Published in:International journal of contemporary hospitality management 2023-03, Vol.35 (4), p.1219-1237
Main Authors: Godovykh, Maksim, Back, Robin M., Bufquin, Diego, Baker, Carissa, Park, Jeong-Yeol
Format: Article
Language:English
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