One day of eating: Tracing misinformation in 'what i eat in a day' videos

This article traces how misinformation occurs and is negotiated in What I Eat In A Day (WIEIAD) videos. Data were collected from 84 WIEIAD videos across 59 YouTube accounts. Our discourse analysis demonstrated that misinformation is presented in ways that invoke expertise, scientific credibility and...

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Bibliographic Details
Published in:Journal of sociology (Melbourne, Vic.) Vic.), 2023-09, Vol.59 (3), p.682-698
Main Authors: Topham, Justine, Smith, Naomi
Format: Article
Language:English
Subjects:
Credibility
Discourse analysis
Discourse analysis, Narrative
Discourses
Eating disorders
Health aspects
Lifestyles
Misinformation
Personal experiences
Risk management
Self-care, Health
Social media
Treatment
World Health Organization
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Summary:This article traces how misinformation occurs and is negotiated in What I Eat In A Day (WIEIAD) videos. Data were collected from 84 WIEIAD videos across 59 YouTube accounts. Our discourse analysis demonstrated that misinformation is presented in ways that invoke expertise, scientific credibility and personal experience, making it more difficult to identify and respond to. Our analysis illustrates how misinformation arises in seemingly mundane sites of discourse and argues that identifying and responding to misinformation is not a binary task. The WIEIAD genre demonstrates the complexity of contemporary wellness discourses and their broader role in health and risk management, which results in the (re)circulation of misinformation. The tension between the sensory and the rational in WIEIAD videos highlights the complexities present in how misinformation, wellness and health are entangled on social media.
ISSN:1440-7833
1741-2978
DOI:10.1177/14407833231161369