From Meta to Micro: Examining the Effectiveness of Educational TV

There are numerous media offerings targeted to young audiences that claim to have educational benefits. It is hard to overemphasize the need for evidence about which of these offerings are effective, for which populations, and for which outcomes. The current article begins by discussing the value an...

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Bibliographic Details
Published in:The American behavioral scientist (Beverly Hills) 2015-12, Vol.59 (14), p.1822-1846
Main Authors: Mares, Marie-Louise, Sivakumar, Gayathri, Stephenson, Laura
Format: Article
Language:English
Subjects:
Attitudes
Audiences
Children
Education
Educational broadcasting
Effectiveness studies
Ethnicity
Literature reviews
Mass media effects
Meta-analysis
Narratives
Public television
Social attitudes
Television
Television programs
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Summary:There are numerous media offerings targeted to young audiences that claim to have educational benefits. It is hard to overemphasize the need for evidence about which of these offerings are effective, for which populations, and for which outcomes. The current article begins by discussing the value and limitations of meta-analysis (as opposed to narrative literature reviews) as a tool for marshaling such evidence. We illustrate these points with a recent meta-analysis of the educational impact of Sesame Street international coproductions. We then present two further studies that emerged from one aspect of the findings, examining effects of educational TV narratives on children’s racial/ethnic attitudes.
ISSN:0002-7642
1552-3381
DOI:10.1177/0002764215596555