Communications coordination

Crisis communications can be defined as managing how a company provides information to others - internally and externally - during a critical event. Today, wide-ranging threats - to executives or facilities, product or reputation, share price or business strategy - can constitute a crisis, real or p...

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Bibliographic Details
Published in:Risk management 2002-08, Vol.49 (8), p.38
Main Authors: Davis, Steven C, Gilman, Andrew D
Format: Magazinearticle
Language:English
Subjects:
Automation
Communication
Communication channels
Cost recovery
Divisions
Documentation
Emergency preparedness
Executives
Information management
Information sources
Management
Management of crises
Organizational communication
Planning
Public relations
Public safety
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Summary:Crisis communications can be defined as managing how a company provides information to others - internally and externally - during a critical event. Today, wide-ranging threats - to executives or facilities, product or reputation, share price or business strategy - can constitute a crisis, real or perceived. Once a crisis has been identified, the communications process involves: 1. identifying the key groups that will potentially be affected by the event and developing appropriate messages; 2. selecting spokespeople; and 3. managing the timing and distribution of information. These efforts are usually spearheaded by senior leaders, bringing together corporate communications. Communicating effectively with employees, customers, vendors, shareholders and any other stakeholders, as well as the media, can help an organization deescalate a crisis situation.
ISSN:0035-5593