Does mobile payment change consumers’ perception during payment process? —An ERP study

•We proposed an ERP experiment to study the difference of cash payment and mobile payment on consumers’ purchase intention.•We found greater P200 amplitude in mobile payment condition, larger N270 amplitude in cash payment condition, and lower N270 amplitude in high-price product condition.•We found...

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Bibliographic Details
Published in:Neuroscience letters 2021-09, Vol.762, p.136138, Article 136138
Main Authors: Ma, Qingguo, Wang, Manlin, He, Yijin, Tan, Yulin, Zhang, Linanzi
Format: Article
Language:English
Subjects:
Brain - physiology
Computers, Handheld
Consumer Behavior
Electroencephalography
Event-related potentials
Evoked Potentials - physiology
Female
Humans
Male
N270
P200
Payment methods
Perception - physiology
Pleasure - physiology
Young Adult
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