Deforestation in the Brazilian Amazon could be halved by scaling up the implementation of zero-deforestation cattle commitments

•Company zero-deforestation commitments (ZDCs) target the behavior of farmers who sell to them.•We hypothesize that the share of the market that cattle ZDCs cover is key to their effectiveness.•We find that a major cattle ZDC reduced Amazonian deforestation for pasture where market share is high.•If...

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Bibliographic Details
Published in:Global environmental change 2023-05, Vol.80, p.102671, Article 102671
Main Authors: Levy, Samuel A., Cammelli, Federico, Munger, Jacob, Gibbs, Holly K., Garrett, Rachael D.
Format: Article
Language:English
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