A note on images of networks

• Published in: Social networks 1981-01, Vol.3 (3), p.197-214
• Main Author: Klovdahl, Alden S
• Format: Article
• Language: English
• Subjects: Computer/Computers/Computerization/ Computerized; Network/Networks; Sociometry/Sociometric
• ISSN: 0378-8733; 1879-2111
• DOI: 10.1016/0378-8733(81)90016-2

Visual imagery and visual representations have proven very useful in some of the most important discoveries in the history of science. It is not surprising, therefore, that the earliest students of network phenomena often made use of visual representations (e.g. sociograms) to assist in the analysis, interpretation and illustration of complex relational data: by creating such visual representations, human faculties for visual imagery and pattern recognition could be more fully utilized in the search for structural patterns in sociometric networks. What is somewhat surprising, though, is that the techniques for creating visual representations of relational data have remained virtually unchanged since the study of social networks began: the slow, tedious, pen-and-ink approach of forty years ago is still very much the method of the day. Readily available computer graphics technology, however, introduces potentially powerful possibilities, and some of these are explored. The results of this initial exploration suggest that the time is ripe for forging new tools that will facilitate the analysis of complex relational data, stimulate the development of network theory, and provide new perspectives from which to view previously hidden facets of society.