"Looking good and sounding right": Aesthetic labor and social inequality in the retail industry

"Upscale retail stores prefer to hire class-privileged workers because they embody particular styles and mannerisms that match their specialized brands. Yet retail jobs pay low wages and offer few benefits. How do these employers attract middle-class workers to these bad jobs? Drawing on interv...

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Bibliographic Details
Published in:	Work and occupations 2010-08, Vol.37 (3), p.349-377
Main Authors:	Williams, Christine L, Connell, Catherine
Format:	Article
Language:	English
Subjects:	Aesthetics Arbeitsbedingungen Arbeitssoziologie Brands Class behaviour Consumer behavior Diskriminierung Einzelhandel Employees Employers Employment Employment discrimination Fetishism Habitus Hiring Inequalities Inequality Kommunikative Kompetenz Konsumverhalten Kundenorientierung Labor Lohngruppe Middle Class Mittelschicht Niedriglohn Occupation Occupational segregation Occupations Personalauswahl Race Racial Segregation Racism Retail industry Retail stores Retail trade Retailing industry Segregation Segregations Sex discrimination Sexism Sexual division of labor Social Inequality Sociology of work Sounding Soziale Ungleichheit Studies Upgrading USA Verkäufer Wages Wages & salaries Work environment Workers Ästhetik
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